He's loud, forthright, energised, open minded and, like a true heretic, the "holder of unorthodox opinions".
Meet a man who really believes business must become more creative.
As a card-carrying member of The Audacity Group, Mark encourages business people to rethink their parameters.
In his keynotes, Mark takes on conventions and orthodoxies in that characteristic "take no prisoners" voice.
Mark's articles raise possibilities for change and rage against dumbass acceptance.
Mark gets up close and heretical in workshops and facilitated sessions that pull the wings off assumptions.
A new role for Paul the octopus?
With Paul the Octopus’ role as Soccer World Cup predictor drawing to a close, and some talk of his former hosts wanting to turn him into calamari, I wonder if New Zealand’s Rugby World Cup Minister might consider employing the eight-legged wonder for the now vacant role of New Zealand’s Rugby World Cup Ambassador. …
posted: 10/07/2010
The death of iconic advertising?
Last night, watching a programme on ad man David Ogilvy, I paused to wonder what today’s equivalent of the ‘man in the Hathaway shirt’ or the Rolls Royce electric clock ad might be, and realised, all too quickly and sadly, that the days of iconic advertising seem to be largely over. …
posted: 8/07/2010
Peak trust
Doing some research for a speech next week, I had a very interesting conversation with a colleague about whether certain sectors of the economy – particularly the financial sector – have hit “peak trust”. …
posted: 7/07/2010
